How it Works

A custom gown can feel like a big leap, but the process is simpler than you'd think. From your first sketch to your final fitting, here's exactly what happens and when.

Let's make one. 
MADE BY HAND

2027 NOW OPEN

LIMITED SPOTS AVAILABLE

ONE-OF-A-KIND

Why Custom?

Because "almost" isn't good enough.
You've tried on gowns that were close, just not quite right. If you're going to invest in something this meaningful, it should be exactly what you want.

Because it costs less than you'd think.
A custom gown can cost more upfront, but by the time you've bought off the rack and paid for alterations, the difference is often smaller than you'd expect. Why not love it from the start?

Because what you want doesn't exist yet.
Maybe you've looked everywhere and haven't found it. You have high standards and a point of view of your own, and a store can only offer what someone else already imagined.

Because you want to know who made it.
Your gown isn't mass-produced overseas. You'll know exactly where it was made and who made it, because you'll have met me.

Because it fits your body, not a size chart. Off-the-rack sizing is built for an average that doesn't exist. Yours is built for you.

The image shows a person sitting on a Persian rug, wearing beige shoes, a white dress or skirt, and orange socks. They are holding a bouquet of orange flowers with some round orange seed pods. The person is near a wooden bench, and the lighting suggests natural sunlight.
A black and white photo of a bride in a strapless wedding gown holding up her dress in an outdoor grassy field, with a man in a dark suit standing beside her. The bride's face is not visible.

The Process

From first conversation to final fitting, here's what making your gown looks like.

Discovery

It starts with your application. If it feels like a good match, we'll set up a phone call to talk through your vision, your event, and how we'd work together. This is as much for you as it is for me. A custom gown is a real collaboration, and we should both feel excited about it.

If we're a fit, a deposit reserves your 2027 spot. Then the fun part begins: start gathering anything that inspires you.

Design

I'll sketch initial designs based on everything you've shared, and we'll refine them together until it feels unmistakably like you. We'll choose fabrics, and you'll get a measuring kit in the mail. If you're local, we'll book a measuring appointment instead.

Your gown is built entirely around your measurements, so this step matters more than any other. Precise measurements now mean a better fit later.

Creation

Now your gown goes into production. When it's about 85% finished, you'll have your first fitting so we can catch any major fit issues while there's still room to adjust.

Bring the shoes you'll be wearing. Your hem (and bustle, if you need one) is set to those exact shoes, so they need to be chosen by this point. Think of it as the tailoring appointment you'd have with an off-the-rack gown, except it's already built into the process.

I'll make the final adjustments, and then you'll have your final fitting.

Celebrate

Accessorize, get ready, and step into a gown that was made for you and only you. That’s a one of one, baby!

Dance, laugh, take a thousand photos, and enjoy every minute. You'll have the best day!

And when it's over, I'd love to see how it all came together. Send me your favorite photos.

Past Client
A woman wearing an off-the-shoulder white wedding dress, smiling and looking to the side, while a person in green scrubs helps her adjust the train of her dress in a minimalistic room.
A group of people celebrating at night, holding sparklers while a woman in a white dress dances and smiles in the center.

Anna’s Dress

When Anna came to me she had already tried on at least 40 dresses. She liked pieces of a lot of them, but just could not say “yes!” to any of them.

We ended up making her two different looks. One, more formal with a long train, for her ceremony; and then pop off the skirt and she had a playful, sexy dress for the dancefloor!

Women preparing a wedding dress in a backstage area with makeup and hair supplies, clothing, and bags scattered around, a large white floor, exposed ceiling with ductwork, chandelier, and framed artwork on the walls.

  • "When I was wedding dress shopping, I was having a hard time finding anything that I liked. I'm so happy that I worked with Maddie to create a custom wedding gown. The process was so fun and seamless and Maddie is a joy to work with. I am so thrilled with how the dress turned out and cannot imagine having gotten married in any other dress."

    Anna

Let's start the process!
A woman in a white wedding dress standing outdoors near a pond, holding a bouquet of red flowers, with hills and trees in the background.
A woman in a white shirt holding a wedding dress, smiling as she looks at it, with the dress hanging on a hanger. The hanger has the name 'Madison' written on it. The setting appears to be an industrial space or studio with a distressed wall and a wi
A woman in a strapless white dress with a ruffled skirt on a fire escape, looking down with her arms crossed over her chest.
A woman in a white checkered dress with spaghetti straps dancing at night, wearing orange gloves, with her body facing away from the camera.
A smiling bride and groom holding hands and looking at each other in front of a glass greenhouse building with flowers in planters on either side.
Woman walking down a runway in a white dress with a front slit, surrounded by seated audience members.
A bride in a wedding gown walking on a city sidewalk with a man in a suit, both laughing. The bride is holding part of her dress, and there are parked cars, trees, and buildings in the background.
A woman in an off-shoulder white wedding dress walking down a runway during a fashion show, surrounded by seated audience members.
A woman in a white checkered dress with red cowboy boots standing near a fireplace in a rustic wooden room with large windows at sunset.
A woman in a white wedding dress walking down a runway holding a bouquet of flowers during a fashion show surrounded by seated audience members.